Graduate shares importance of phone med IDs

Recent grad Sydney Kinard has made it her mission to get the word out about completing the Medical ID function on smart phones. When her cousin, Parker Robinson, was in a terrible car accident last summer, it was hours before his family was notified that he was in the hospital because he had not completed the Medical ID function. 

Kinard said, “Prior to Parker’s accident, I was not aware of the impact and convenience of the Medical ID function, but I had set it up on my iPhone during the typical phone set-up process. Parker’s accident definitely opened my eyes to how useful this feature is, not only for the individual and first responders, but also for the individual’s loved ones.”

Social media is a great way to keep in touch with loved ones and meet new people. It can also be a great marketing and education tool as well. “Immediately following Parker’s accident, practically everyone in our family as well as some of his friends shared a graphic to their Instagram stories that explained the importance of this feature as well as some simple steps to set it up on an iPhone,” said Kinard. “Personally, I got a lot of responses from friends that thanked me for sharing those steps because now that is something that they don’t have to worry about if they were to end up in a situation like Parker’s.” 

A December 2020 graduate, Kinard is working as a social media coordinator for a digital agency based in Sydney, London, and Los Angeles that helps artists navigate the online landscape and tell their stories in the most effective and creative ways. She interned with the company during the summer of 2020. 

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